Time Is of the Essence

By
Photography Jon Dennis

Published May 16, 2013

To benefit the United Nations’ World Food Programme, designer Michael Kors created two special-edition versions of his brand’s Runway wristwatch with a world map etched into the dial and the campaign name, “Watch Hunger Stop,” engraved on the back. Dubbed the “100 Series,” each watch sold will provide a meal for 100 children. “Our goal is to raise not just money, but also awareness,” says Kors. “We wanted to make a great-looking watch that makes a visible-and stylish-statement in support of fighting hunger.”