Prada x Wes Andersonâ??s Berlinale
For aesthetics-obsessed filmmaker Wes Anderson, style and substance are natural partners. The same goes for Prada, and the two have become fast friends and collaborators. Anderson, who created the Formula 1-inspired short “Castello Cavalcanti” and the Godard-inflected Léa Seydoux-starring spot for Prada Candy L’Eau fragrance, reteams with the Italian fashion house once again on the occasion of today’s premiere of his latest film, the sumptuously outfitted The Grand Budapest Hotel, at the Berlin International Film Festival.
Drawing from the comings-and-goings of the film’s ’20s and ’30s hotel setting, this morning Anderson and Prada debuted a new window and in-store display at the brand’s Berlin outpost. The display features an exclusive set of custom-made luggage, suitcases, and trunks Prada designed for the film, inspired by the brand’s own vintage pieces, as well as an austere nappa leather coat designed for Willem Dafoe’s character Jopling.
Customized for two of the film’s characters—Ralph Fiennes’ trusty concierge Monsieur Gustave H. and his sometimes lover and benefactor, the elderly eccentric aristocrat Madame Céline Villeneuve Desgoffe und Taxis (played by Tilda Swinton and mysteriously murdered)—the two his-and-hers trunk models are painstakingly wrapped in vacchetta leather and lined with peach pink cotton sateen (for her) and black canneté (for him). They are also painted with monogrammed initials in a 1920s style by artist Mieke Casal. The displays will be on view for the duration of the festival, until February 16.
THE WES ANDERSON AND PRADA COLLABORATION WILL BE ON VIEW UNTIL FEBRUARY 16 AT PRADA, KUFÜRSTENDAMM 186, 10707, BERLIN