Maximum Minimalism: Interview Selects from H&M x Maison Martin Margiela
Fresh from celebrating optical excess in collaborations with Versace and Vogue Japan editor-cum-streetstyle darling Anna Dello Russo, Swedish megaretailer H&M is opting for a sartorial palate cleanser, in the form of minimalist iconoclast Maison Martin Margiela. The Belgian fashion house has teamed up with the high street retailer on a 103-piece collection, reissuing select designs from the maison’s 23-year history in womenswear, menswear, accessories, and jewelry.
“The democracy of our fashion has always been at the center of our creativity, and the collaboration with H&M allows us to push this instinct further,” the brand says. Labeled with individual tags referencing the original season of inception, each garment represents archival pieces updated to suit H&M’s global audience, all keeping in the tradition of Margiela’s deconstructed/reconstructed assemblage aesthetic.
The collection includes reworkings of the brand’s signature voluminous shapes and oversized tailoring, as well as Lucite-heeled footwear, asymmetrical draped dresses, trompe l’oeil bodysuits, and jackets constructed out of belts, all rendered in neutral tones with select injections of red, denim, and metallics. Adaptations of cult runway pieces, such as the duvet blanket coat, candy-wrapper clutches, and iterations of Spring 2009’s synthetic hair outwear (translated into pendant necklaces) also make appearances.
Here at Interview HQ, our fashion department has devised a cheat sheet on the greatest hits from the collection, for when launch day cometh, you’ll be prepared, lines and crowds be damned. Click through the gallery to see our editor’s picks.
Priced from $7.99 to $199.99, the collection will be available November 15 at select H&M stores worldwide and online.
