London Fashion Week’s Art Start

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Published February 22, 2010

Scottish fashion brand Pringle of Scotland teamed up with a group of (primarily Scottish) artists and Serpentine Gallery to celebrate 195 years of existence. But it was at an English breakfast yesterday morning when Tilda Swinton, Ryan McGinley, and all the artists (Luke Fowler, David Shrigley) involved in the Pringle project got together to introduce the collaborations. See our original video with Swinton introducing her Argyle patterns for the brand’s twinset, complete with “couture elements.”