My Boo: Casey Neistat x House of Waris
In “My Boo,” shown above, filmmaker Casey Neistat traverses the globe (or at least a very plane-worthy distance) to deliver a paper heart to his boo, designer Candice Pool. “You’re My Boo,” is “just a modern day way of saying “I’m smitten”,” explained jewelry designer and occasional actor, Waris Ahluwalia, who commissioned the film for his latest House of Waris jewelry collection. Neistat’s involvement in such a project is of no surprise; Waris has some pretty exciting friends, or, as he puts it “friends who also happen to be incredibly talented artists.” Indeed, Neistat’s video is but the beginning of an 11-part series made by the likes of Olivier Zahm, Philip Andelman and Mick Rock. Each filmmaker was given the title “You’re My Boo,” as their only prompt and unleashed upon the world with some sort of video recording device. “As you can imagine,” said Ahluwalia “every one had their own interpretation. No two [films] are alike in any way or shape.” Hmm. We look forward to seeing the rest, Waris!