Knees to Elbaz: Lanvin’s Fall/Winter Campaign Video

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Published August 30, 2011


We have some advice. You won’t regret it. Please just forget whatever it is you’re doing and watch Karen Elson and Raquel Zimmermann dance to Pitbull’s “I Know You Want Me (Calle Ocho)” like a couple of schoolgirls with too-long legs. In Lanvin. For a fall/winter campaign that feels more like a viral video than a lookbook. Trust us; it will only improve your day to witness the hallowed house of Alber Elbaz demonstrating the fluid movement and expert tailoring of a fall collection… by featuring it on two highly sought-after models who dance as if they were in the world’s best-dressed talent show—missed choreography and fist pumps included. (And lest you think it’s a no-boys-allowed club, fear not: male models Lowell Tautchin and Milo Spijkers join in the fun, too.)

You just have to see it; and when you do, please notice how luxurious and old-world tailoring Lanvin’s attention to detail is: the exquisite floral patterns, the luxurious camel capes, the oversized cowls and jewel tones. Even the beanpole-ish Tautchin and Spijkers “busting” the crossed-arms hip-hop pose in structured Amish-wear is a delight: it combines exuberance, elegant menswear, and how adorably awkward it is when beautiful people dance like pop stars. (Karen’s enthusiasm is remarkable—and she’s the one with musical experience—but the girl with the better moves, no doubt, is Raquel.) Are we watching two girls having fun playing dress-up while listening to their favorite jams? Or a fully realized fall campaign shot by Steven Meisel? Both, it appears. Stick around to the end to see just how in Lanvin is on the joke. Please note: A desire to go clubbing with Alber afterwards is only natural.