Dolce & Gabbana Hit Another Chelsea
Published July 27, 2010
“We are big football fans… for us it means healthy competition, intense passion and great discipline,” say Domenico Dolce and Stefano Gabbana, which is important because they just signed a three-year partnership with the prestigious Chelsea Football club from West London. The club’s CEO, Ron Gourlay, is also pleased: “Their designs for this season’s team wear are exceptional, and we’re excited to be partnering with such a world renowned and innovative design house.” In the past five years, the collaboration has been extensive: books of photographs, uniforms and, of course, underwear campaigns. Next up: Dolce & Gabbana will create the Dolce & Gabbana Lounge in the West Stand at Stamford Bridge, the team’s stadium.
Dolce & Gabbana created two outfits for the players: a dark blue three-piece suit and a “Martini” shirt paired with jeans and black sneakers. The three-piece suit is comprised of a two-button jacket, with the lion rampant reguardant crest embroidered on the pocket, a dark blue shirt, a dark blue jacquard tie, black shoes and belt. Blue’s the natural choice, as it’s the color associated with Chelsea.
Domenico and Stefano love England, which has been a recurring source of inspiration when they’re looking for manly man who can stand up to the rain. The Chelsea football players, they say, are “style icons both on and off the pitch.”
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