ABOVE: YOUTH IS DEAD. PHOTO COURTESY OF OLIVIA SEALLY.
This past summer, Cristoforo Donadi (otherwise known as Youth Is Dead) impressed us with his brooding, sexy EP Hooligans Don’t Dance, which calls to mind acts like The Weeknd while maintaining a more upbeat cadence all its own (see “Bang Bang” and the title track). Donadi now follows up his comprehensive work with the visuals for the opening track “Gangsta’s Paradise,” which we are proud to premiere today on Interview. The shadowy clip, crafted by promising New York creatives Andreas Aresti (who works with Nicola Formichetti and forward-thinking fashion line Gypsy Sport), Jordan Hemingway, and Blake Cummings, came together rather quickly. “We all spent one night hanging out in our Bushwick home just spitting out ideas and before we knew it we were calling up a DP and prepping each scene,” Aresti explains. The result is a trippy, enigmatic video that fits perfectly with Donadi’s hypnotizing track. Up next, Aresti and Hemingway will continue to work with Youth Is Dead, while also taking on projects for acts like Le1f and Total Fitness. “We want to always elevate our previous projects,” adds Aresti.
FOR MORE ON YOUTH IS DEAD, VISIT HIS WEBSITE.