Exclusive Video Premiere: 'Today,' Troi Irons


02/16/17

"The issue is I'm not in touch with myself," says Troi Irons. The Los Angeles-based alt-rock musician describes making music as a "coping mechanism," and uses it to reveal herself to herself. "I don't sit down to write," she continues. "I'm in the middle of something and a song comes to me and I just get out of the way."

That process, of deliberately letting one's feelings come to a boil, until they arrive at the fore, vital and gaining force, is perhaps most palpable in Irons' track "Today" off of her debut EP Turbulence (Def Jam), which was released in October of last year. Today we're pleased to premiere the song's accompanying video, directed by Sebastian Sdaigui, which sees Irons emerge from a cocoon-like state—alone on a natural island in a cold cement warehouse—engaged in a frank struggle ("Today I feel like suicide") and hoping to "reach [her] paradise."


FOR A LARGER VERSION CLICK HERE.

"The song and video are alike in the fact that it's the first time I've gotten to release something that's 100 percent me," explains Irons, who wrote and produced the track as well as conceived of the treatment for the video. "It's an incredible feeling to recognize your artistic aspirations." Moved by the image of a chrysalis—when a pupa is encased, undergoing metamorphosis to become a butterfly—she realized it was a state of being she identified with, both in being painfully constricted, squirming, and in the potential for transformation and viewing one's surroundings anew.

Irons is currently at work on new music and moving out of her comfort zone, both sonically and visually. Her focus is on bass rather than guitar, not making "a downtempo depressing record," and creating multimedia projects to extend her creative vision beyond audio. She's particularly enthusiastic about her new Nikon 35mm film camera. "We'll see where that takes me," she says.


TURBULENCE (DEF JAM) IS OUT NOW. "TODAY" WAS PRODUCED BY GOOD FOR NOTHING FILMS. FOR MORE ON TROI IRONS, VISIT HER FACEBOOK

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