Y-3 X MATCHESFASHION.COM’s Movement Class
“Yohji told us he’d been thinking a lot about movement, and that he wanted to bring a sense of energy back to Y-3,” Damien Paul, Matchesfashion.com’s head of menswear, tells us. “The sketches ended up inspiring the runway collection, too.”
While, as Paul explains, Matchesfashion.com had been “discussing working with Y-3 for a while,” the sketches were not originally intended for a capsule collection. The London-born e-commerce boutique frequently asks “key designers” for drawings to display at its townhouse in London. “As soon as we saw Yohji’s ink drawings, it made sense to bring them into a large project,” says Paul.
The video below, which we are pleased to premiere, further emphasizes Y-3’s returned focus to movement and fluidity, with a model running, spinning, and jumping in painterly triptychs.
Y-3 X MATCHESFASHION.COM WILL BE AVAILABLE EXCLUSIVELY AT MATCHESFASHION.COM FROM JULY 3.
