PHOTO BY PATRICK MCMULLAN

Last night was the celebration of the twenty winners of Benetton's first online global casting campaign, "It's My Time." While over 65,000 people participated in the casting program, the top beautiful people from all around the world were flown in to celebrate at The Top of the Standard having, we're sure, the time of their lives. Andres Serrano, Zani Gugelmann, and Kehinde Wiley all popped in to toast while Alexander Dexter-Jones manned the DJ booth. While diversity and globalization has always been foundational to the Benetton company, "The challenge was closing the gap between the old media and the new media, the younger and older generation," Chairman Alessandro Bennetton explained. Of the winners, he noted, "I'm excited today to see these people are already friends among each other. That means that regardless of what people say, new technology is not colder but instead just an instrument. And at the end of the day the key element is the content." We're sure having a face that's easy on the eyes helps too.